Project Manager, Research at Turner Broadcasting Systems, Inc., Atlanta, Georgia

Project Manager, Research Qualifications: 5+ years of media research experience, including 3+ years of digital research experience and 2+ years of traditional or mobile Web analytics experience required. Also required is a solid understanding of and experience with syndicated online measurement services, tools, metrics and data, including Nielsen and comScore. Qualified candidates will have a […]

Web Marketing Analyst at Fluke – Everett, Washington

Web Marketing Analyst-FLU000617 OPCO DescriptionFluke Corporation is the world leader in the manufacture, distribution and service of electronic test tools and software. We are a dynamic market leader with sound financial health. Fluke has achieved the number one or number two position in every market in which it competes. The Fluke brand has a reputation […]

Research Project Manager at PBS KIDS Sprout NBC Universal (Philadelphia, Pennsylvania)

Description: -Analyze and interpret web analytics data and qualitative research methods to provide constructive insights to the web development team related to content, navigation and usability. -Support initiatives in the planning, implementation and analytics of digital marketing campaigns. -Track and report on SproutOnline.coms audience metrics relative to its primary competitors. -Oversee the measurement of mobile […]

This Week in Web Analytics & Optmization

Interesting Debates and Social Media Week Updates – Web Journal Marshall Sponder Good Reading: Boost Your BI Know-How All Analytics Predictive Analytics but a Piece of Marketing Puzzle All Analytics E-Chat Today: Analyzing the Data of Love All Analytics Using Data from Social Media to Improve Performance Peter ONeill Predictive Analytics World IIA Office Hours: […]

Over 50 Web Analytics & Optimization Blog post from Various Bloggers that You Might Have Missed

What is Secondary Dimension? How do I use and remove it from the reports? Google Analytics Premium How To Add The Pinterest “Pin It” Button to a Website, WordPress Blog, or ecommerce CMS Glenn Gabe Interesting Data Algorithms and Dream-e Marshall Sponder 3 Paths to Digital Optimization : Zen and the Art of Enterprise Analytics […]

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