Online Performance Data Analyst at Announce Media (Missouri)

Announce Media is a network of vertical search marketplaces focused on connecting consumers with advertisers online. Announce Media reaches millions of consumers each month through a variety of shopping and service categories. Key to Announce Medias success has been our platform for providing consumers with pre and post purchase feedback. We promote thousands of different 3rd parties offers on our owned and operated web sites with a direct response ROI driven approach to marketing. Announce Media is one of the fastest growing companies in the online advertising industry and is backed by a top Silicon Valley venture capital firm.

Job Description:
The Online Performance Data Analyst will be responsible for the successful implementation and growth of direct response paid search-advertising campaigns. This position is best suited to people who thrive on problem solving, data analysis and working with large data sets to identify data driven marketing opportunities. The scope of this position primarily deals with direct response marketing as it applies to paid search on Google and other premier search engines.

Announce Media is a fast growing company headquartered in Saint Louis with additional offices in Mountain View and Beijing. We are a culture of people who get excited about solving complex problems and take pride in developing methods to quickly scale our presence online. Our proprietary tools and data platforms enable our analysts to look at problems from a nearly infinite amount of angles. If you truly love problem solving at both the macro and micro point of view, and have a desire to apply these skills to an online marketing discipline, then joining our team is an opportunity to take your career to the next level. Successful Data Analysts can expect a uniquely data driven approach to marketing and the opportunity to manage millions of dollars in annual ad spend inside of 12 months experience.

Responsible for deploying, monitoring, analyzing and optimizing pay-per-click campaigns with major online publishers such as AdCenter and AdWords.
Proactively monitor campaigns, keyword, quality score, and conversion rates to foresee and resolve issues before they occur.
Collaborate actively with engineering, reporting, and management functions to ensure resolution of day-to-day issues and creating new processes to optimize the existing operation.
Quickly and profitably grow spend and keyword coverage across campaigns to meet company revenue goals.

Positive, persistent and “can-do” attitude.
Must be a team player.
Able to carry out complex analysis with minimal guidance.
Be very comfortable with numbers and data analysis.
1+ years data analysis, investment banking, accounting, finance, or actuary experience. Online marketing experience a plus.
Strong logical thinking and problem solving skills.
The ability to be motivated by achieving ever-increasing key performance indicators.
Strong track record of setting and achieving goals.
Extremely well organized and able to manage multiple projects simultaneously.
Desire to learn the technical specifics of how a high traffic website generates traffic via online marketing.
Degree required. Math, Computer Science, Statistics, Engineering, Actuarial Science or Finance with proven quantitative and analytical skills.
Efficient with Microsoft Excel.
Familiarity with the major pay-per-click advertising platforms (AdWords, adCenter etc.) engines a plus but not required.
Familiar with Statistical modeling, MySQL a plus but not required.

Job Benefits:
Develop the technology that power millions of daily unique visitors
Collaborate within a team of fervent business and technology enthusiasts
Work with the largest internet players, building software that significantly impacts vertical markets
Fun and exciting atmosphere where hard work is recognized and rewarded
Outstanding benefits including paid health care and no deductible

Competitive base salary with bonus program.

The ideal candidate will work out of our St. Louis, MO corporate office.

To be considered for openings with Announce Media, you must currently reside in the US and be authorized to work here. We are only considering candidates in Missouri or E.IL.

Please provide where you became aware of this posting
We do not utilize the services of search firms
No phone calls please

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Web Analytics Senior Implementation Consultants (Contractor) at Acceleration Emarketing (New York, New York)

Acceleration is the leading provider of consulting, systems integration and technology services for the digital marketing, publishing and advertising industries. With over a decade of experience in the marketing technology field they have a breadth and depth of experience that is unrivaled. The company specializes in getting technology, people and processes to work in harmony, to maximize return on digital investments for clients.

Acceleration employs expert teams in offices around the world who maintain strategic partnerships with industry leaders and constantly strive to advance the state of digital marketing.

We are looking to bring on board contract based (6-12 months) Web Analytics Senior Implementation Consultants in New York, San Francisco, Denver and Miami.

If you believe that you owning your destiny and your time is what it is all about, we want to hear from you.

The purpose of the contract position is to customize web tracking code to client’s exact business requirements and reporting needs, assist client to implement proprietary web tracking code throughout their website, and perform quality checks to ensure correct implementation.

*Excellent business communications English
*Minimum 2 years Omniture SiteCatalyst experience (implementations, training, user support)
*Omniture Certified Professional certification preferable
*Omniture Test&Target experience beneficial
*Strong technical skills (.asp, php, Flash, html, JavaScript, Java, CMS systems, etc)
*Project management experience, large and small scale projects
*Business development, technical sales support experience
*Strong client facing skills- Must be self-managed, responsive, and dedicated to customer support
*Exceptional organizational, presentation, and communication skills – both verbal and written
*Bachelor’s degree

Although not a programming position, it is certainly a very technical position with constant customer interaction. This position includes all of the following aspects:
*In-depth knowledge of client website, business model, and online marketing strategy
*Heavy interaction and support on the phone with client employees all the way up to the VP level of Fortune 500 companies
*Expert in: Internet and online marketing, Website analysis , JavaScript and other Internet technologies
*SiteCatalyst product expert preferred
*Project management
*Technical writing

*Gather client business objectives using internal methodologies and tools
*Client implementation training
*Perform technical pre-assessment with client’s IT personnel and assist in development of the risk assessment
*Write logic necessary within client software to generate required values for implementation of Omniture technology
*Coach clients throughout the implementation process
*Ensure that clients complete their implementations on schedule
*Document issues and best practices relating to specific platforms or configurations
*Communicate constantly with customers throughout the contract life cycle, escalating important issues where needed
*Debug implementation problems, JavaScript errors, and product functionality
*Maintain customer contact and daily status updates for all outstanding issues regarding implementation
*Manage customer relationship to ensure that expectations are realistic and that the client is happy
*Fully understand and document customer requests, and assign appropriate resources to resolve any issues
*Coordinate with other department so ensure client needs are met to their satisfaction

Please respond with your resume and expected hourly rate.
Should you not receive a response to your application within 2 weeks of the closing date, please consider your application as unsuccessful
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Web Data Analyst at Genworth Financial (Virginia)

Position is responsible for identifying, reporting and analyzing key performance indicators for marketing and communications initiatives, primarily for Genworths website for financial professionals.

Primary Responsibilities:
Develop insight-based analysis to communicate trends and opportunities for Genworths website for financial professionals.
Partner with marketing and communication leaders to determine success measures for online strategies.
Design statistically valid hypothesis tests to optimize online adoption and lead generation. Use techniques such as path analysis, segmentation and campaign attribution.
Build data models from multiple data sources, accessing Oracle databases using SQL.
Deliver standard and ad-hoc analysis utilizing web reporting tools such as Omniture SiteCatalyst and WebTrends.
Work with appropriate teams to facilitate proper tag implementation, measurement and reporting.
Work collaboratively across the organization to ensure data connectivity and influence data-based decision making.
Share front-end analytics best practices with team and company including customer insights, benchmarking, and industry updates.

Preferred Qualifications:
Experience with Omniture SiteCatalyst; Omniture certification a huge plus
BusinessObjects experience
SAS experience
Advanced degree
Financial services experience

Basic Qualifications:
3 years experience in online marketing analytics
Versatile communicator – able to communicate effectively with the line of business as well as creative teams and technology teams
Advanced knowledge of data analysis, statistics, and modeling
Ability to manage multiple priorities and meet deadlines; project management skills
Ability to run complex analysis on Oracle databases. Intermediate to advanced Access, Excel and VBA skills.
*SQL experience a must
College degree

Please apply for job number HQ11374 at

Web Games Analyst at Arkadium (New York, New York)

The Web Analyst will be responsible for the development of reports for Arkadiums social games and game Arenas, assist in managing completion of analytics implementation across games and making recommendations to optimize game performance.

The Web Analyst will report to the Director of Analytics and will contribute value to both internal teams and external clients at Arkadium.

Create daily, weekly and monthly reports using various reporting tools for both social games and game Arenas to be used by management, game producers and clients
Maintain list of game changes across social games and game arenas that impact analytics
Work with groups to identify reporting and tracking needs, and assist in the implementation design of tags and methodologies to ensure needs are met
Work with Game Producers to manage analytics implementations and ensure timely delivery

Required Skills
1-3 years of web analytics experience
Proficiency in Microsoft Office applications, particularly Excel and PowerPoint
Highly organized and capable of juggling multiple projects successfully
Detailed oriented, with a passion for digging into data to identify key trends, results, and critical outcomes
Interest in social gaming and growth of industry
Experience in implementing and/or reporting using Google Analytics, Facebook Insights, and/or Coremetrics a plus
Strong presentation skills and ability to present and host a meeting regarding analytics reports and outcomes
SQL/Database experience a plus
Media analytics experience a plus

About the Company
Arkadium is a leading provider of Facebook games, casual games, and custom advergames. Started in 2001, the company is focused, young and aggressive. We have built an extremely talented team and have a great loft office in the Flatiron neighborhood of New York City. We regularly laugh, listen to music and play games. Yes, we actually like coming to work every day!

Based on Experience

Please send rsum to with Web Games Analyst in the subject field.

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Web Metrics Analyst at OMNITEC Solutions, Inc. (Alexandria, Virginia)

OMNITEC SOLUTIONS, Inc., ( has an opening for a Web Metrics Analyst (Job # 10.0054 VA). This position is currently located at Defense Media Activity (DMA) in Alexandria, VA (22314), but will be relocating to Fort Meade, MD (20755), in July 2011.

DMA runs approximately 450 public-facing websites, and that number will greatly increase over the next three years. Primary duties of the Web Metrics Analyst will be onsite Web analytics and the measurement, collection, analysis and reporting of Internet data for purposes of understanding and optimizing Web usage.

Research topics will include Attitudinal Analytics, Form Analysis, Key Performance Indicators (KPI), Online Customer Experience, Pathing Analysis, SEO, SERP, Unique Visitors/Page Views, etc.

Past experience with the use of analytics tools such as Google Analytics/Urchin, ForeSee Results, Omniture, eLogic, AWStats, W3Pearl and Webalizer is required. You must also be able to effectively analyze data, and present clear and concise results and possible action items.

As this position supports the federal government, U.S. citizenship and the ability to obtain a Secret Clearance is required.

– Eoe/aa

Duty Location: This is an onsite requirement. From the time of hire to July 2011, the work location will be in Alexandria, VA (22314). From July 2011 and moving forward, the position will work from Fort Meade, MD (20755); this is a result of a congressionally mandated realignment of the organization.

If you are interested in this position, please submit resume and below screening questions to:


1. If you were to make a job change, when can you accept and start a new job?

2. What is the main reason you would leave or have left your current position?

3. Do you have other current interviews that you feel will result in an offer within the next 2-5 weeks?

4. Are you able to work on-site/commute to Alexandria, VA (22314)? Do you realize the work location for this position will move next summer?

5. What is your salary requirement?

6. This work supports a federal agency, and U.S. citizenship is required.

– Are you a U.S. Citizen?

– What is/was your current/past Security Clearance?

7. What experience do you have in analyzing Web data and statistics, and generating usable, actionable items as a result of your work? Please provide examples.

8. What Web metrics tools do you have hands-on experience with?

9. Why should companies/organizations do Web analytics?

10. What industry sites, blogs and/or forums do you regularly read?

11. In your opinion, from a Web analytics perspective, what should the relationship be between an organization?s social media page and its official website?

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