Difference between Web Analytics and Digital Analytics

Web Analytics and Digital Analytics are quite often used interchangeably.  I have been asked, by my students and some clients, about the difference in these two, so I decided to write this short post to clarify the terms. As you can see from the Google Trends graph, Google searches for “Digital Analytics” were nonexistent till […]

50 Excellent Google Analytics Tips and How To's

Post Title Blogger Google Website Optimizer Moves to Google Analytics – Experiments section under Content Section Google Analytics Premium Where is the Old Version of Google Analytics Reports? Google Analytics Premium Tracking Campaigns in both Google Analytics and Omniture Site Catalyst Google Analytics Premium Get Google Analytics Help When You Need It Google Analytics Premium […]

100+ Web Analytics and Optmization Blog Post from Around the Globe

Post Title Blogger How to Create Goals in Google Analytics Google Analytics Premium E-Chat Tomorrow: Insuring the Future With Predictive Analytics All Analytics Relationships, Relevance & Changing the Subject All Analytics Solid State Drives to Speed Analytics All Analytics Trying to Put Big Data in Perspective All Analytics Refining the new Google Analytics Google Analytics […]

This Week in Web Analytics & Optmization

Interesting Debates and Social Media Week Updates – Web Journal Marshall Sponder Good Reading: Boost Your BI Know-How All Analytics Predictive Analytics but a Piece of Marketing Puzzle All Analytics E-Chat Today: Analyzing the Data of Love All Analytics Using Data from Social Media to Improve Performance Peter ONeill Predictive Analytics World IIA Office Hours: […]

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