5+ years of media research experience, including 3+ years of digital research experience and 2+ years of traditional or mobile Web analytics experience required. Also required is a solid understanding of and experience with syndicated online measurement services, tools, metrics and data, including Nielsen and comScore. Qualified candidates will have a working knowledge of statistical analysis methods and software products. The position requires a broad understanding of the digital/technology space and media landscape. This position requires both strategic and tactical skill sets, with a strong command of online media and a solid understanding of traditional media and market research. Candidate must be able to manage multiple projects, shifting priorities and detailed work. Outstanding communications skills also requried. Bachelor’s Degree in Science/Arts/Psychology/Business/Statistics/Math/Communications or related field required.
This Project Manager interfaces with the Turner brand research teams to collect their inputs, and prepares reports tracking performance of Turner digital brands as well as key industry trends in the online and mobile environments, including multi-platform summaries. The incumbent assists with the investigation, evaluation, and analysis of digital analytics and research vendor solutions across a broad spectrum of capabilities. This individual analyzes and prepares reports and presentations based on syndicated online and mobile research services, and Web and mobile analytics tools, and may occasionally lead the implementation of primary research studies through selected vendors. This person also produces multi-platform analysis and research including product fusions, Multi-Screen reports (cross platform reports), and other multi-source compilations, utilizing specialized vendor systems. This person will help enhance and advance reports for TVE (TV Everywhere) online measurement and will create and deliver standard TVE online and cross-platform reporting to Corporate clients. The Project Manager is also expected to develop thought pieces and white papers on digital media consumption. This individual interacts regularly with AMPT, Corporate Strategic Planning, Turner Business Development, Corporate Publicity, Finance and the Executive Management of Turner and Time Warner. The Project Manager oversees research analysts on specific projects but has no direct reports.